joeedwards

British Basketball League
Head of Marketing

Joel’s extensive career spanning over 20 years has encompassed a wide range of marketing experiences, including B2B, B2C, client-side, and agency work. Throughout his journey, he has had the privilege of collaborating with some of the world’s most renowned global brands and innovative start-ups. This diverse experience has seen him navigate the intricacies of various industries, including sports, technology, entertainment, automotive, finance, and the public sector. His accomplishments are evidenced by the numerous awards he has garnered along the way. Joe’s sports has seen him work for prestigious organizations including DAZN, NFL, FIBA, EHF, Super League Triathlon, and now, the British Basketball League.